Literations Announces New Marketing Committee

Literations is pleased to announce the creation of our new marketing committee, in conjunction with our Read to Grow strategic plan and rebranding efforts. Uniting experts in the field who are dedicated to early childhood education and literacy, it is an exciting new partnership that will help shape our marketing and communications vision for years to come.

The marketing committee’s talented roster is comprised of:

Bunmi Adeeko Collins

Bunmi is a graduate of Texas State University-San Marcos with a BFA in Communication Design, holds a masters degree in Strategic Design & Management from The New School Parsons School of Design and has earned her Certified Professional Services Marketer (CPSM) designation through the Society for Marketing Professional Services.

  • Prior to launching StickyNote Creative, LLC, an independent design studio, Bunmi Adeeko Collins spent her career working in-house as a graphic design and marketing professional.

    Her long-time passion for reading and childhood literacy led to her professional journey getting started with a year of service as an AmeriCorps*VISTA Marketing Associate with Generations Incorporated (now Literations). A couple years post-service, Bunmi relocated back to her home state of Texas to join the marketing department of a general contractors as their in-house graphic designer. She ended her 10-year tenure with the company as the Manager of Corporate Marketing & Branding.

    Bunmi currently resides in Charlottesville, VA with her husband, Derrick. When she's not busy running her business, she spends her time keeping up with their two young and energetic children, Addy, 5, and Ari, 2.

Dr. George M. Blount

With more than 20 years as a seasoned financial services professional, Dr. George M. Blount has assumed several roles in sales, sales management, project management, strategy, and research. As a result of his work experience and post-secondary education, he has obtained a wealth of knowledge in financial planning, retirement planning, behavior sciences, decision-making, analytics, and strategy. He was named one of Top 100 People in Finance 2020, by top 100 magazine and in 2015 served as Co-Chair of the adult sub-committee for the MA Financial Literacy Task Force (appointed by MA Treasurer Deborah Goldberg). 

  • Today, Dr. Blount is a financial therapist and a managing partner at nBalance Financial headquartered in Cambridge, Massachusetts, where he works with individuals on financial matters but with a special focus on the emotional, behavioral, and psychological elements that impact their financial decisions.

    Dr. Blount is an adjunct lecturer of Managerial Accounting, Entrepreneurship, Behavioral Finance. Dr. Blount is a graduate of Johnson & Wales University where he received a Bachelor of Science in Management degree, and he is also an alumnus of Walden University where he received a Master of Business Administration and Doctor of Business Administration.

Joanne Aliber

The SVP Marketing & Strategy at East Cambridge Savings Bank, Joanne is a career marketing executive with extensive experience in customer-focused marketing and strategy. She covers multiple industries and works with companies ranging in size from startups to global organizations.

  • Joanne previously served as Sr. Director Corporate Marketing – Global Customer, Brand at Brightcove, Inc. She has also served in various management roles at companies including TomTom, AT&T (Unified Communications) and BASF.

    Joanne was previously an Adjunct Instructor of MBA and Undergraduate Marketing at Boston University, Bentley College and Boston College, and has volunteered as board advisor and mentor in programs including Three Squares New England and, most recently, College Bound.

Renée Greene

Renée Greene of Annapolis, MD has lived in Boston for over 30 years. She has been employed and engaged in media marketing and advertising in radio, TV, print and online, and is currently assisting people from all over the world who are moving to Boston for employment in pharmaceutical, technological, and medical facilities. There she onboards the employees and their families into the area with everything from housing, schools, social security, visas, as well as other actions necessary to acclimate into the U.S. with as smooth a transition as possible.

  • Months prior to the beginning of the pandemic, Renée was a literacy coach at Beachmont Veterans Memorial School. Later she was a literacy reading assessor as children learned from home.

    Renée also launched a daily morning news blog in late 2019, “Out The Door Morning Briefs”. OTDMorningBriefs delivers stories for and about women, Blacks, and people of color with information they can peruse, use, and be a part of to share, and act on when and wherever possible.

    “Diversity and Inclusion the Struggle is Real”

Generations Incorporated

We envision a day when all children are proficient readers when they enter 4th Grade. Literacy is the key to academic success and can be a path out of poverty.

Generations Incorporated strives to improve the literacy skills of young children through Grade 3. We also provide meaningful opportunities to older adults who serve as literacy volunteers in our partner schools and after school programs in low-income communities.

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